Showing posts with label Membership. Show all posts
Showing posts with label Membership. Show all posts
Monday, March 23, 2015

110 - Marketing Rotary for Non-Professionals - Starting New Clubs

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In this series, Rotary refers to the enterprise of Rotary International and The Rotary Foundation. Please review Marketing Rotary for Non...
Tuesday, March 17, 2015

109 - Marketing Rotary for Non-Professionals - Market Segmentation - Potential Member Segment

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In this series, Rotary refers to the enterprise of Rotary International and The Rotary Foundation. Please review Marketing Rotary for Non...
Sunday, March 1, 2015

RIPE Ravi's 1% - Visionary? How will it be applied and calculated? Posting Membership Information.

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     Readers have voiced opinions about RIPE   Ravi 's goal to increase retention rates by 1% and my repeated comments about Rotary po...
Friday, February 20, 2015

107 - Marketing Rotary for Non-Professionals - Rotary's Prime Target Audience.

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In this series, Rotary refers to the enterprise of Rotary International and The Rotary Foundation. Please review Marketing Rotary for Non...
Tuesday, February 10, 2015

106 - Marketing Rotary for Non-Professionals - Producing and Capturing Value.

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In this series, Rotary refers to the enterprise of Rotary International and The Rotary Foundation. Please review Marketing Rotary for Non...
Thursday, January 29, 2015

105 - Marketing Rotary for Non-Professionals - Rotary's Position/Mission Statement.

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In this series, Rotary refers to the enterprise of Rotary International and The Rotary Foundation. Please review Marketing Rotary for Non...
Sunday, January 18, 2015

104 - Marketing Rotary for Non-Professionals - Why Rotary?

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In this series, Rotary refers to the enterprise of Rotary International and The Rotary Foundation. Please review Marketing Rotary for Non...
Tuesday, January 13, 2015

Rotary Headline News

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NEWS FLASH - The RI Board officially recognizes that membership development and retention is RI's most important internal issue and ack...
Thursday, January 8, 2015

103 - Marketing Rotary for Non-Professionals - Internal Marketing to District Governors

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In this series, Rotary refers to the enterprise of Rotary International and The Rotary Foundation. Please review Marketing Rotary for Non...
Saturday, January 3, 2015

102B - Marketing Rotary for Non-Professionals - 'Them' - Present and Future

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In this series, Rotary refers to the enterprise of Rotary International and The Rotary Foundation. Please review Marketing Rotary for Non...
Saturday, December 20, 2014

102A - Marketing Rotary for Non-Professionals - 'THEM' - The Supporters

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In this series, Rotary refers to the enterprise of Rotary International and The Rotary Foundation. Please review Marketing Rotary for N...
Friday, October 3, 2014

Rotarians. Who are You?

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Rather than seeking to recruit and retain members as an objective in itself, the key is un­derstanding who we are.  Once we recognize our u...
Tuesday, September 16, 2014

Why Haven't Rotary International's Membership Initiatives Succeeded?

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      At the turn of the century, Rotary International (RI) membership had been hovering around 1.2 million for five years.  Several majo...