Why Organization's Fail

Rotary didn't stop developing membership because people were not interested in joining local Rotary clubs. Recent membership metrics have proven that. It stopped growing because Rotary and its member clubs became product oriented instead of member oriented. They marketed the results of the Object of Rotary instead of its value to its member clubs and Rotarians - its customers - those who fund its operations.

Red Text Note

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Tuesday, February 21, 2012

Attendance Requirement Changes?

The Rotary International Board of Directors is proposing a revision to the attendance requirements.

Tuesday, February 14, 2012

Thoughts on Engagments

Are Clubs Engaged to their Members?
Can Rotary clubs become Bigger, Better, Bolder, and more effective at retaining members without becoming engaged to existing members?  To continue reading, please click here. . .