Why Organization's Fail

Rotary didn't stop developing membership because people were not interested in joining local Rotary clubs. Recent membership metrics have proven that. It stopped growing because Rotary and its member clubs became product oriented instead of member oriented. They marketed the results of the Object of Rotary instead of its value to its member clubs and Rotarians - its customers - those who fund its operations.

Red Text Note

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Sunday, March 9, 2014

The Rotary Foundation - Is It Protecting Its Core?

The 2012-13 Annual Report, worldwide membership data according to Rotary Club Central, and R.I. Board minutes reveal a simple set of facts:

  • North American Rotarians account for sixty-one percent (61%) of the contributions to The Rotary Foundation.  Of this, seventy-one percent (71.7%) is used to finance projects in regions other than North America.  For the mathematics impaired, that means that North American Rotarians contribute 43.7% of the funds used to finance projects and programs in other regions.
  • North America's long time (Retained) Rotarians account for the majority of the North American contributions. 
  • North America's long time (Retained) Rotarians are dying off and are not being replaced. 
  • Rotary International and The Rotary Foundation say that creating Rotarians - membership, replacing North American Rotarians that are leaving for whatever reason - is strictly a club responsibility. 
  • Rotary International and The Rotary Foundation say that they cannot devote more resources assisting North America in creating Rotarians because it would not be fair to other regions. 

Does anyone but The Angry Rotarian question this logic?