Why Organization's Fail

Rotary didn't stop developing membership because people were not interested in joining local Rotary clubs. Recent membership metrics have proven that. It stopped growing because Rotary and its member clubs became product oriented instead of member oriented. They marketed the results of the Object of Rotary instead of its value to its member clubs and Rotarians - its customers - those who fund its operations.

Red Text Note

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Saturday, January 9, 2016

Why Did Rotarians Undertake the Initiative to Eradicate Polio?

In 1982-83, Rotarians in Mabalacat, Pampanga, Philippines thought they could make life safer for themselves, their families and their province if they ridded Mabalacat of polio. Networking with other local organizations, they did. Their story spread throughout the Rotary network, and Rotarians, thinking they could do the same thing in their social fabrics, did.  Today the world is a safer place because endemic polio has almost been eliminated, the result of Rotarians advancing the Object of Rotary 

Throughout the world Rotarians continually make the world a better place - one community at the time - simple because they think they can.