Strategic Plan Creating and Updating Time for Districts and Clubs.
As a result of some questions and comments about the most recent Rotatorial, and the Membership Retention and Attraction initiatives, I thought it would be a good idea to call attention to a major planning fundamental. The Anarchy of Misaligned Core Essences, Brand Promises, and Target Audiences,
originally posted in February, 2011, supports the recent re-posting of the Reversing A Membership Freefall series.
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